How To Network Using Twitter PDF Print E-mail
Written by JasonJames   
Thursday, 19 November 2009
You have no doubt already heard of the social networking site Twitter, which, despite only having being around a relatively short period of time, is now one of the most popular sites on the whole of the Internet. Despite the opinions of many online marketers, who dismiss Twitter as nothing but a waste of time, it has proven to be a useful tool in the marketer's toolbox for driving traffic and networking with fellow marketers, or people with similar interests.
by JasonJames


You have no doubt already heard of the social networking site Twitter, which, despite only having being around a relatively short period of time, is now one of the most popular sites on the whole of the Internet. Despite the opinions of many online marketers, who dismiss Twitter as nothing but a waste of time, it has proven to be a useful tool in the marketer's toolbox for driving traffic and networking with fellow marketers, or people with similar interests.

The first step to taking advantage of the benefits that it offers is to follow, and be followed, by those with the same interests as you. Don't limit yourself to just those people who you actually know, anyone who operates in the same niche or niches as you is an option.

Once you have a decent number of followers, it's time to start tweeting. When you tweet, it shouldn't be about yourself, but about others. Keep away from tweeting about what you ate for breakfast and what you'll be watching on TV later; the fact is that others don't care about this and you will soon annoy people if you take this approach to tweeting. If you want to brand yourself as someone knowledgeable and whom it would be desirable to follow, then you'll need to be able to provide value to your followers as well as potential followers.

You'll find that there are plenty tools around too to help you get even more from Twitter. These tools can be used to automate tasks which you may find are taking up too much of your time. Twitter is a social networking site though, and people often forget about the social aspect of it. If you are truly interested in networking with people on Twitter, then try not to automate anything. While it does save time to automate parts of your Twitter account, doing so will make you seem less interested in your followers.

As well as simply sending information out to your followers, Twitter is great for building new contacts by getting involved in conversations and answering others questions. If someone makes an interesting tweet, then tweet back that you found their tweet helpful and maybe add something to what they originally tweeted. Or, if someone tweets about something that you don't know about that, then tweet back to ask them for more details on it.

Basically, the more times you tweet and interact, the more trust and respect will be built. Once there is trust and respect between you, then that's when a viral networking effect begins. The consequence being that once you have built a small network on Twitter, and are an active user, your follower base will start to grow significantly without any specific additional efforts by you. When people see something funny, it is common to tell a friend about it as soon as possible. It is kind of the same principle on Twitter. When serious Twitter users see something cool, they'll tweet about it. When they find someone worth following, they'll recommend that their followers follow this person as well.

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